Spring Fashion

I’ve just had a third Spring fashion photo spread published in AM New York.

In the first style reporter Julie Gordon and I got to work with really great models Lauren Schumann and Andrew Winburn, hair stylist Judy McGuinness and make up artist Cindy. We took some new clothes a bike and some flowers out into the chilly pre-spring Flatiron District. We put together six different looks that afternoon for the two-page spread.

The second shoot was an exclusive vintage store shop with New York City mayor’s daughter Chiara de Blasio at L Train Vintage in Park Slope. Chiara was in town on Spring break and took us to one of her favorite spots to shop for pre-owned fashion. Her current style, she said, is heavy-metal-hippie. I shot her in the clothes she was wearing and the outfit that she picked out while shopping.

Third was street fashion as we found it. Julie and I stopped New Yorkers in Williamsburg and in the Meatpacking District who seemed to be basing their wardrobes on the warmer temperatures.

It was nice to be able to use different creative muscles for each of these shoots. The model shoot required some quick location scouting and lighting solutions. The shoot with Chiara was a bit rushed so I had to incorporate environmental portraits with reportage. The street shoot made me constantly aware of the best way to frame our unsuspecting subjects in the best available light.

Jeremy Bales